About the Organisation
Eagers Automotive, a stalwart in the Australian automotive industry, with a century-long legacy, operates across 250 locations in Australia and New Zealand. Representing 19 out of the top 20 selling car brands and 9 out of the top 10 luxury car brands, Eagers' dealership network annually services over 1 million vehicles, solidifying their position as a prominent industry player.
Scenario
Eagers Automotive set out to automate EasyAuto 123 (EA123) website operations in order to:
Eliminate manual tasks performed by software developers
Enhance Content Management System (CMS) capabilities, and
Align back-end services with Eagers' vision for increased agility and reduced maintenance costs.
Challenges
1. Introduction of CMS Capabilities:
- Enabling non-technical users to create, edit, and publish content.
- Improving content organization, version control, and security features.
2. Improved and Aligned Back-end Services:
- Decoupling back-end services for increased agility, scalability, and maintainability.
- Reducing costs and minimizing technical debt.
Composable Solutions Delivered
Components:
1. Website Design and Template:
- Web assets for CMS solution.
2. Stack9 CMS:
- Proposed CMS with robust integration capabilities.
3. Eagers-managed Back-end Services:
- Supporting websites with a focus on alignment with Eagers' vision.
4. Third-Party Services:
- Integrating existing solutions in use by the current EA123 website.
Technology Stack:
- Front-end Website:
Built using modern JavaScript frameworks like ReactJs with server-side rendering (SSR).
Prioritizing speed, responsiveness, and an exceptional user experience for browsing and vehicle searches.
- Hosting / Managed Services:
Docker containers for easy deployment and removal of server management complexities.
Utilizing CI/CD pipelines for efficient and reliable software releases.
Client Outcomes
The comprehensive solution resulted in:
- Streamlined Website Operations: Automated tasks, reducing dependence on manual intervention.
- Enhanced CMS Capabilities: Empowered non-technical users to manage content seamlessly.
- Agile and Scalable Infrastructure: Decoupled back-end services for increased agility and scalability.
- Cost Reduction: Minimized technical debt and maintenance costs.
Eagers Automotive's commitment to innovation and operational efficiency is reflected in the successful transformation of the EasyAuto123 website, ensuring a seamless user experience and aligning with industry-leading standards.
